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Wisconsin Public Television will be an essential community institution, dedicated to the public, providing non-commercial television and other communication services of high quality, integrity and diversity. Wisconsin Public Television will be a contributing citizen of Wisconsin, responding to a wide variety of individual and community interests as discovered through research, professional judgment and common understanding. The organization and its employees will be recognized as leaders in researching and using new, user-focused content and technology that engage people in ideas, issues and our rich cultural heritage. |